From the NFB:
Set in the coldest waters surrounding Newfoundland’s rugged Fogo Island, Justin Simms’ short film HAND.LINE.COD follows a group of “people of the fish”—traditional fishers who catch cod live by hand, by hook and line, one at a time. Their secret mission? To drive up the price of fish. After a 20-year moratorium on North Atlantic cod, the stocks are returning. These fishers are leading a revolution in sustainability, taking their premium product directly to the commercial market for the first time.
The focus of this poster is an illustration that symbolizes the importance of cod to life on Fogo Island – a single floating cod in a murky, hand-inked depths.
Watch the trailer.